SOYO Frozen Yoghurt

Illustration / Identity

A tropical journey through the senses.

To bring a fresh feeling to the frozen yoghurt industry, we created a deliciously flowing yoghurt world inspired by a fruity New Zealand landscape and the simple joys of a cold healthy treat. We worked with Meanwhile Design Studio to complete a flavor-filled brand roll-out that was met with worldwide accolades for a small yoghurt shop in the South Pacific.